WHY YOU MUST BE AT THIS EVENT

SCUBA Show 2009 attracted 10,202 eager customers. When a survey of attendees was compiled, 82% said the show was to see new gear and 72% said that they wanted to see dive destinations. Clearly your company needs to be represented at SCUBA Show 2010!

AGGRESSIVE AND EFFECTIVE PROMOTION

SCUBA Show 2010 will be heavily advertised in California Diving News, the only publication dedicated to California scuba divers. Each issue will feature full display advertising for the SCUBA Show. By reaching an estimated market of over 300,000 divers in the Los Angeles metropolitan area market alone, SCUBA Show 2010 is destined to be an event that no scuba related business can afford to miss.

Advertising in national dive publications will ensure diver interest from all over the United States. In addition, aggressive advertising in local mediums directed at the general public will assure large attendance from the huge and affluent local population (an estimated 17.6 million within a one-hour drive of Long Beach).

EXHIBIT SELLOUT ANTICIPATED

Please keep in mind that previous SCUBA Shows have sold out exhibit space far ahead of the show dates. SCUBA Show 2010 is also expected to sell quickly. To guarantee your participation in SCUBA Show 2010, you must have your application in early.

What SCUBA Show 2009 Exhibitors said:

“Advertising and marketing of the show was excellent and made the attendance that much better. Great job. ” — Sandy Everett, Continental Airlines “A pleasure to watch you grow stronger each year!” — Apple, Dive Paradise Cozumel “The 2009 SCUBA Show was one of the best Ive seen anywhere! The quality and quantity of the attendees was excellent! I think Kinko's made a killing since most exhibitors I saw were having to go there to get more flyers printed. Great job and see ya in 2010!” — JJohn Boozer, Atlantis Dive Resort Philippines “[The SCUBA Show staff] was a real help from start to finish and his customer service has convinced me to return next year. I thought the show was a good turnout... ” — Kalen Pascal, Princton Tec “Good quality crowd. People were generally upbeat and interested... not just "tire-kickers." ” — Ken Knezick, Island Dreams Travel “Great show for us, this was our first year and we will be back! I appreciate that you include a table and chair with the booth price. ” — Brandee Romanica, Divetech

What SCUBA Show 2009 Attendees said:

“We've come to the SCUBA Show since 2000. We look forward to it each year as we do most of our gear purchases/trip planning here. ” — E. Mayo, Rescue Diver from LA/Orange County “Our dive club makes attending the SCUBA Show a social event, at the same time we gather travel information to choose our next year's club resort trip.” — Kaz A., President of Sole Searchers Dive Club “The SCUBA Show more than fulfilled all of my objectives and the deals available were so good that I actually bought more than I anticipated.” — Roselle C., Openwater Diver from LA/Orange County “This year I enjoyed the scuba deals on gear and got a bag for a trip we're taking later this year. We were also able to speak with the actual managers of our destinations, so that was neat.” — Erin W., Divemaster from Ventura/S. Barbara County “I haven't been diving for 4+ years. I found all the info I need to update my gear - I plan to replace wetsuit, dive bag, dive computer, BC, and camera system. I found everything I wanted.” — Mark S., Advanced Diver from LA/Orange County “We enjoyed getting to see some of the new equipment available as we are looking to buy some new BCD's that are easier to travel with.” — Jim S., Advanced Diver from Arizona/Nevada “We have been attending the SCUBA Show way back when it was on the Queen Mary, and each year they get better! Great show! Keep it going!” — Mike W., Dive Master from Palm Springs